Move with the transformation of radio Internet radio is a fresh and legitimate mouthpiece for society. Just about a few years back, you were excited that your voice was on the radio. You will boast to your friends or family that you were live, expressing your views on a subject of interest. That phone call…
Move with the times, move to online radio Online radio is proving to be the game-changer of our culture and everyday life in South Africa. This results through the changes in digital platforms which shape the way we consume content today. Recently, ICASA revealed that online radio is similar to mainstream radio. Showcasing 21.5% overall…
The invention of the online radio in South Africa The creation of the internet or online radio was born from our common interest in computer and digital technology, which began in the late 1980s. At the cross-section of computers and sound, is where we first discover the potential for online radio. This page will explore…
Align your brand with the biggest radio stations and advertise your brand Radio advertising might be seen as old-fashioned especially with the rise of the Internet and other types of media. According to an article in the City Press, South Africa has 40 commercials/public radio stations, 256 community stations, making a total of 296 stations…
Radio advertising boosts your brand and increases your audience It is advisable that you spend money on advertising where you get good results in audience reach and turnover. Radio advertising will help you reach your targeted audience at a low cost. Understand how operative radio advertising rates assist in the business. However, used right, as…
Online radio is making an impact on its own in the digital world As the world recently celebrated World Radio Day 2019, an observance held annually on February 13 to celebrate radio as a medium. This day also raises greater awareness among the public and the media about the importance of radio including online radio.…